Raise a steer
Your steer. Our ranch.
Claim a calf at birth from $3,000. Choose its breed and diet, add only what you want, and pay feed and vet visits as you go.
How it works
Two years, one animal, all yours.
Here's the life of a typical grain-finished Angus steer, and what you decide along the way.
Your custom diet takes over at weaning; before that, your calf drinks its mother's milk. Grass-finished steers usually run longer, and Akaushi or Wagyu longer still.
- 01 · AT BIRTH
Claim your calf
It's born on the ranch, tagged, and the tag is registered to you.
- 02 · AT WEANING
Start your diet
Your feeding program, built with our nutritionist, takes over.
- 03 · EVERY DAY
Watch it grow
Live camera, weigh-ins, feed logs and vet notes in the app.
- 04 · AT FINISH
Call it
Choose the finish date, how long it hangs, and your cut sheet.
- 05 · DELIVERY
Fill the freezer
Processed one at a time. Every package carries your tag.
Build your steer
Start with the calf. Add what you want.
Calves start at $3,000 on our standard feed schedule. Add a custom diet and the extras you care about, and watch your tag card price it as you go.
What you get back
A whole steer, by the pound.
That's the retail-cut breakdown from one 1,300 lb steer with an 806 lb carcass, in a Montana State University Extension example. Your total depends on your animal's size, its finish and your cut sheet.
- Ground beef & stew265 lb
- Round roasts & steaks76 lb
- Chuck roasts38 lb
- Brisket28 lb
- Ribeye27 lb
- Strip & T-bone25 lb
- Sirloin17 lb
- Tenderloin12 lb
- Short ribs12 lb
- Other cuts139 lb
Extras
Be there from anywhere.
Tap a button in the app and a ranch hand does it. You get the video clip as proof.
Brushing session
A full brush-down for your steer.
Clip sent to youBath day
A wash and rinse on a warm afternoon.
Clip sent to youApproved treat
From a treat list our vet signs off on.
Clip sent to youDiet add-on
A supplement from the approved list.
Logged in your feed recordVet wellness check
An exam with a written report and photos.
Report in the appRanch day
Come out, feed your steer, meet the crew.
Booked in the appTreats and add-ons have weekly limits set by our vet and nutritionist.
Pricing
Buy the calf. Pay for what it eats.
You own the animal from day one. Keep it simple and pay only for the calf, its feed and its vet visits, or build it all the way up.
- Your calf, tagged to you at birth
- Raised on our standard feed schedule
- Stays on the ranch until it's finished
- You pay feed and vet visits as you go
- Processed to your cut sheet, your animal only
- Custom diet + nutritionist+$1,500
- Live camera+$1,200
- Monthly vet + nutritionist reports+$600
- DNA verification+$350
- Ranch day+$250
- Brushing, treats, bathsPer action
- Custom diet built with our nutritionist
- Live camera from birth to finish
- Monthly reports and DNA verification
- Ranch days and in-app extras
- Akaushi or Wagyu quoted per animal
Questions
Good questions to ask.
Can I buy beef without raising a whole steer?
Yes. The Ranch Store sells Texas beef by the cut, along with chicken and other products from our partner farms. Join the list to hear when it opens.
What does it cost?
Calves start at $3,000 for Angus or Brangus. After that you pay for feed and vet visits as you go, plus processing at the end. Add a custom diet with our nutritionist, the live camera, monthly reports, DNA verification or ranch days if you want them. Fully loaded builds can reach $10,000 or more.
Who owns the animal?
You do, from the day you claim it. We board, feed and care for it under a written agreement. Think of it like boarding a horse, except at the end you get a freezer full of beef.
Where is the ranch?
On a working cattle ranch in Texas run by our ranching partner. Owners can book ranch days to visit in person.
How much beef will I get?
It depends on the animal's size, its finish and your cut sheet. University extension examples range from about 480 lb of take-home beef from a 1,200 lb steer to 638 lb of retail cuts from a 1,300 lb steer.
How long does it take?
About 18 to 24 months from birth for a grain-finished Angus. Grass-finished steers usually take longer, and Akaushi or Wagyu need a longer finish to marble.
When does my diet start?
At weaning, around 6 to 8 months. Before that your calf nurses on its mother. We'll tell you what the mother is fed, too.
What if my calf gets sick or dies?
Our vet treats it and you're told the same day. Your agreement spells out what happens if an animal is lost, including your replacement options.
What if I change my mind?
It happens. Your agreement lists your options, such as returning the animal to the herd, continuing to board it, or selling it at market.
What paperwork is involved?
A bill of sale when you claim your calf, and a boarding agreement that covers its care, feed and vet visits. Both live in your owner portal.
Why do my packages say Not for Sale?
Because the beef is yours. Texas rules for custom-processed beef require every package from an animal you own to be labeled Not for Sale, and it can't be resold.
How do I know it's really my beef?
One tag number follows your animal from birth to every package. It's processed on its own and ground separately, and Premium owners get DNA verification.
Founding herd
Get on the founding list.
We're opening a small first group of calves and the Ranch Store. Join the list and we'll reach out before calves are claimed and when the store opens.
- Free to join. No payment until you claim a calf.
- First pick of breeds and programs.
- A real person follows up to answer your questions.
You're on the list.
We'll reach out before the first calves are claimed.